YouTube makes obscenity clear. In this week’s update to its advertiser-friendly content policy, the Google-owned company said YouTubers could have a little more freedom in their bathroom and still monetize their videos.
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In November, YouTube updated its profanity guidelines, stating that he put all profanity in one category, regardless of whether it was saying “shit” or dropping F-bombs. summarized in A video can be demoed if it contains offensive language in the first 7 seconds or “continuously” as required by regulation.
However, Conor Kavanagh, YouTube’s head of monetization policy, said in a briefing video on Tuesday that the company has received feedback that the regulation is too strict. “When we reviewed our own enforcement data, we found that obscene policies were taking a harsher approach than intended,” Kavanagh said.
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Now, he added, not all swearing is treated equally. “Moderate” profanity — words like “bitch”, “ditch bag”, “bastard”, “shit”, according to Kavanaugh — you don’t demonstrate. Most profanity used in recorded music and stand-up video content is also safe.
Inappropriate text in a thumbnail or title does not automatically block ad revenue for your video, but may limit it. Any clip with profanity after the first seven seconds, no matter how severe, can generate ad revenue as long as it’s not used “repeatedly throughout the video,” Kavanagh explained.
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Censored profanity and mild profanity such as “hell” and “damn” in titles, thumbnails, or videos is fine, but “fuck” is still considered unfriendly to advertisers. All YouTube videos that receive a de-monetization sticker will be reviewed again this week, he reports Gizmodo.
YouTube said the policy change does not address hate or derogatory language, which remains “not suitable for advertising.”
